From immersive AR on the big screen to interactive moments on mobile, ARound bridges live action with shared augmented reality, creating unforgettable connections between fans, the game, and the brands they love.
ARound unites mobile and broadcast AR, delivering real-time, interactive experiences across any device.
Turn smartphones into game controllers, connecting fans directly to the action and each other for memorable moments.
Brands move beyond impressions with ARound, creating interactive moments that drive engagement and measurable ROI.
Fans access ARound through their mobile browsers–no app needed. Our scalable platform localizes experiences within any stadium, synchronizes with live broadcasts, and makes brand activations easy and impactful. Iy’s AR that works everywhere, for every fan.
Trusted by major brands and sports teams, ARound has turned gameday into an interactive event for thousands of fans. Our activations with partners like Disneyland, Uber Eats, Target, and Princess Cruises have shown how AR can turn passive viewing into meaningful engagement.
"ARound’s platform allows us to capture fan attention in the most exciting moments of the game and create a seamless experience from engagement to redemption.”
- Kim Guluk, Senior Manager, Global Brand Partnership Marketing
UBER
ARound elevates fan interactions and in-game entertainment across sports. Whether you’re a team, brand, or sponsor, our scalable AR platform is ready to bring your vision to life and turn game day into an unforgettable event.
Josh Beatty is founder and Chief Executive Officer of ARound, a company focused on bringing people together through AR attractions for live events. ARound was the winner of Stagwell Inc’s annual innovation competition which facilitates and scales new product ideas within the agency network of 10,000+ employees. Josh previously founded modulR, an Inc. 500 fast-growth company that supported the mobile workforce. modulR worked closely with Apple, AT&T, Nike and others on mobile technology support and product development. Inventor and developer of numerous AR, VR and machine learned applications.
Raven Zachary is the Chief Operating Officer at ARound, leading product delivery and operations. He joined through Stagwell’s acquisition of Object Theory, an award-winning AR application developer and an early Microsoft HoloLens partner. Raven previously spent eight years in mobile app development, founding iPhoneDevCamp and directing the official Obama '08 iPhone app. He co-founded Small Society, developing apps for brands like Starbucks, Zipcar, and Amazon, which was acquired by Walmart in 2012, where he led mobile product management and launched numerous mobile apps and sites.
Dana Ware develops new, innovative AR experiences and stories that blend virtual and physical realities in novel ways. She joins from The VOID, where she served as creative director for projects in the rapidly expanding field of location-based virtual reality (VR). An internationally acclaimed Chicana director, she is also passionate about advancing the AR/VR industry through the inclusion of underrepresented voices, serving as co-chair for the Women in Games special interest group of the IGDA, and as a Future Realities Summit Advisor for the Game Developers Conference.
ARound is a startup within the Stagwell Marketing Cloud, a proprietary suite of SaaS and DaaS solutions built for the modern marketer. ARound was the winner of Stagwell’s annual innovation competition which invests in new product ideas proposed by the network's 13,000+ employees. ARound and the Stagwell Marketing Cloud are a part of Stagwell (NASDAQ: STGW), the challenger network built to transform marketing.
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